01
Skill over knowledge
Knowing how AI works is not the same as being able to use it well. We mentor for that ability.
About Cloverbase
We are Mark and Meg Smith
Cloverbase is Mark and Meg Smith. We mentor organisations to build the skills and systems they need to put AI to work. Based at Whangārei Heads in Aotearoa New Zealand, working with organisations around the world.
Poipoia te kākano, kia puāwai
Nurture the seed and it will bloom
Whakataukī · Māori proverb
What we do
What turns AI tools into skill
Most organisations have bought AI tools, run pilots, and read the books. The people inside those organisations are still working out what to do with AI on a Tuesday morning.
Mark and Meg have spent their careers in technology adoption. Mark has been a Microsoft MVP since 2012. Meg led B2B technology adoption at Google before Cloverbase and is Prosci certified in change practice. Together we wrote Microsoft 365 Copilot Adoption (Microsoft Press, September 2025), have run the 90 Day Mentoring Challenge since 2018 (1,500 people across 65 countries), and host the Intelligence Age Podcast (800-plus episodes since 2017).
We mentor the people in your organisation who use AI. We build the systems that keep that capability working after we leave.
What we believe
Five operating principles
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Systems over heroics
The first AI use case usually comes from one person who tried something on their own. Repeatable systems are how that capability spreads across the team.
03
Mentorship over consulting
Mentorship builds capability inside your team. The work continues after we leave.
04
The era is real
The Intelligence Age is a real shift in how work gets done. Building skill in your organisation now compounds over time.
05
People matter
The skill of using AI well sits with the people doing the work. That is where we focus.
The name
Why ‘Cloverbase’?
Clover is a symbol of luck and good fortune. In farming it’s an important ground cover that retains moisture in the earth and provides a sweet, nourishing feed for stock.
Our name ‘Cloverbase’ is a nod to the opportunities that a baseline level of AI literacy can provide to the leaders who develop it. Through our purpose of helping people strengthen their AI literacy skills, we aim to ‘share the luck’ so that more people can benefit from the freedom technology can enable in the Intelligence Age.
The principals
Work directly with Mark and Meg
Every Cloverbase engagement is led by Mark or Meg directly. The person you meet on day one is the person who stays with you through the work.
Meg Smith
Principal · Mentorship lead, Skills
MCTProsci CCMPMicrosoft Press author
Meg leads the skills side of Cloverbase. She works directly with the people who use AI in their day-to-day, with change practice grounded in Prosci methodology.
- AI literacy & enablement
- Digital strategy
- Change & adoption
- Learning programmes & speaking
Mark Smith
Principal · Mentorship lead, Systems
Microsoft MVP since 2012MCTMicrosoft Press author
Mark leads the systems side of Cloverbase. He mentors leaders on AI strategy and builds the repeatable systems and low-code apps that hold capability in place. He has been a Microsoft MVP since 2012.
- AI strategy
- Low-code & agent design
- AI adoption & podcasting
- Microsoft AI
Track record
Where the work comes from
01
Microsoft MVP, since January 2012
MVP is renewed annually by Microsoft based on contribution to the technical community. Mark and Meg both hold current MVP awards in AI categories.
02
Authors, Microsoft 365 Copilot Adoption, Microsoft Press, September 2025
The book sets out the model we work to with clients.
03
The Intelligence Age Podcast · 800+ episodes, 8.5 years
Long-form interviews with builders inside Microsoft and across the broader AI ecosystem. New episodes weekly.
04
90 Day Mentoring Challenge · 1,500+ participants, 65+ Microsoft MVPs
The mentorship model and rigour we apply at Cloverbase came out of running this challenge since 2018.
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Professional qualifications
Between them, Mark and Meg hold MCT, Design Thinking, and Prosci qualifications.
06
Amotai-certified supplier
Cloverbase is fifty per cent Māori-owned. Amotai certifies Māori- and Pasifika-owned businesses in Aotearoa New Zealand.
Where we work
Based in Whangārei Heads. Working globally
Cloverbase is based at Whangārei Heads in Northland, Aotearoa New Zealand. We work with organisations around the world.
Cloverbase Diagnostic
Where does your organisation actually sit with AI?
A short diagnostic, grounded in current best practice for AI adoption. Sixteen questions, about six minutes. At the end you get a clear picture of where you sit across five pillars and three priority moves for the next 90 days.
Start the diagnostic.
The full report at the end is not gated. You read it without giving us any contact details.